Marrying business and technology for over 20 years:
Yafit Armon is the founder of TREE, for the last multiple experience for the last 10 years focusing in e/Commerce development, project management, specifications. additional background of design, QA, Marketing and entrepreneur
Uri Elhav is an expert in growing start-ups from idea to solution and leading business campaigns alongside software development. Uri’s passion and focus is on commercialization of enterprise software, money markets and electronic commerce.